Policies

This Privacy Policy governs the manner in which Cooke Curtis & Co Estate and Lettings Agent collects, uses, maintains and discloses information collected from users (each, a "User") of the https://cookecurtis.co.uk website ("Site"). This privacy policy applies to the website and all products/services offered by Cooke Curtis & Co Estate and Lettings Agent.

Updated Privacy Policy (2026)

This Privacy Policy explains how Cooke Curtis & Co Estate and Lettings Agent (“we”, “us”, “our”) collects, uses, stores and protects personal data obtained through the https://cookecurtis.co.uk website (“Site”) and through our related services.

Cooke Curtis & Co Estate and Lettings Agent is the Data Controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

We are committed to safeguarding your personal information and complying with the UK GDPR, Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).

If you have any questions regarding this Privacy Policy or your personal data, please contact us at [email protected].

1. Personal Information We Collect

We may collect personal information from Users in a variety of ways, including when Users: Complete contact forms, Request a valuation, viewing, appraisal or other service, Sign up to newsletters or marketing communications, Interact with our CRM systems or client portals, Use live chat, automated assistants or AI-assisted tools, Engage with our advertising or marketing campaigns, Access the Site through cookies, analytics tools or tracking technologies.

The information we collect may include: Full name, Email address, Telephone number, Postal address, Property details, Communication preferences, Technical information including browser type, operating system, IP address and device information, Website usage data collected through cookies, analytics platforms and advertising technologies

We only collect personal information where it is voluntarily provided, where it is necessary to provide our services, or where we have another lawful basis for processing under UK GDPR.

2. Cookies & Tracking Technologies

Our Site uses cookies, pixels and similar technologies to: Improve website functionality and user experience, Analyse website performance and visitor behaviour, Measure advertising effectiveness, Display relevant property and service advertising across third-party platforms, Create audience groups for marketing campaigns, Assist with remembering user preferences

These technologies may include services provided by Google, Meta/Facebook and other analytics or advertising partners.

Users can manage or withdraw cookie consent at any time through our Cookie Settings tool. For further information please refer to our separate Cookie Policy.

3. How We Use Personal Information

Cooke Curtis & Co may use the information collected for the following purposes:

A. To Provide and Improve Our Services, Responding to enquiries, Arranging valuations, viewings and appointments, Managing property sales, lettings and associated services, Administering client accounts and transactions

B. To Enhance User Experience, Understanding how visitors interact with our Site, Improving our website, services, marketing and customer experience, Analysing engagement and property-related activity

C. Customer Support & Communication, Handling service requests and enquiries, Providing updates regarding property transactions and services, Sending appointment confirmations, reminders and follow-up communications

D. Marketing & Prospecting, Where permitted by law, we may: Send newsletters, property updates and company communications, Promote our services through email, social media and digital advertising, Display relevant property and service advertising across third-party platforms, Use property ownership data, market activity and customer interactions to identify individuals who may have an interest in relevant property services, valuations or market updates, Users can opt out of marketing communications at any time.

E. Compliance & Legal Obligations, We may process personal information to: Carry out anti-money laundering (AML) checks, Comply with HMRC, legal or regulatory obligations, Prevent fraud and maintain security, Fulfil contractual obligations connected with our services

F. AI, Automation & CRM Systems, We use modern CRM systems, automation tools and AI-assisted technologies to support the delivery of our services. These systems may assist with: Drafting property descriptions, emails or communication, Analysing enquiry and property matching data, Automating appointment booking, reminders and follow-ups, Improving marketing relevance and customer experience, Identifying prospective buyers, sellers, landlords or tenants based on property-related criteria

We do not use AI or automated systems to make solely automated decisions that produce legal or similarly significant effects without human involvement.

Any AI-assisted outputs are reviewed by members of our team where appropriate.

Some communications may be sent through automated systems, including appointment confirmations, reminders, property alerts, follow-up communications and marketing workflows.

We only work with trusted providers who are subject to contractual data protection obligations and appropriate security standards.

We do not intentionally use confidential or sensitive personal data within public AI systems unless appropriate safeguards and processing agreements are in place.

4. Legal Basis for Processing

We process personal data under one or more of the following lawful bases: Consent, Performance of a contract, Compliance with legal obligations, Legitimate interests, Our legitimate interests may include: Responding to enquiries, Providing property-related services, Improving our services and customer experience, Marketing relevant property services, Maintaining business operations and security, Fraud prevention, Business development and prospecting activity

Where we rely on legitimate interests, we balance those interests against the rights and freedoms of individuals.

5. How We Protect Personal Information

We take appropriate technical and organisational measures to protect personal data, including: Secure servers and encrypted systems, Access controls and authentication procedures, GDPR-compliant third-party agreements, Staff training and internal data protection procedures, Regular security reviews and audits

Users retain rights over their personal data in accordance with UK GDPR.

We will only retain personal information for as long as reasonably necessary for the purposes for which it was collected or where required by law.

6. Data Retention

We retain personal data only for as long as reasonably necessary for the purposes for which it was collected, including legal, regulatory, tax and business requirements.

Typical retention periods may include: AML and transaction records: up to 5 years, Contractual and transaction-related records: up to 6 years, Enquiry and prospect records: typically up to 3 years, Marketing suppression records: as required to maintain opt-out preferences, Retention periods may vary where legal or regulatory obligations apply.

7. Sharing Your Personal Information

We do not sell or trade personal data.

We may share information where necessary with trusted third parties involved in delivering our services, including: CRM and property management systems, Marketing automation and communication platforms, Valuation and presentation tools, Analytics and advertising providers, AI-assisted productivity and content tools, Photographers, inventory clerks and contractors, Referencing agencies and payment processors, Legal, financial or regulatory authorities where required by law.

Providers may include systems such as GreenhouseOS, Integrated Interest, Acaboom, Google, Meta and other carefully selected technology partners.

Data is only shared where necessary and always under a valid legal basis and appropriate contractual safeguards.

Where personal data is transferred outside the United Kingdom, appropriate safeguards such as adequacy regulations or International Data Transfer Agreements (IDTAs) are used where required.

8. Third-Party Websites

Our Site may contain links to external websites. We are not responsible for the content, security or privacy practices of third-party websites.

Users should review the privacy policies of external websites before providing any personal information.

9. Your Data Rights

Under the UK GDPR, individuals have the right to: Access the personal data we hold about them, Request correction of inaccurate or incomplete data, Request erasure of personal data where applicable, Restrict or object to processing, Object to direct marketing, Withdraw consent at any time where consent is relied upon, Request data portability where applicable

To exercise any of your rights, please contact [email protected].

We normally respond to requests within one month. If you are dissatisfied with how we handle your personal data, you also have the right to complain to the Information Commissioner’s Office (ICO).

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in legal requirements, technology or our business operations. Users are encouraged to review this page regularly. Continued use of the Site constitutes acceptance of any updates to this Privacy Policy.

11. Contacting Us

If you have any questions about this Privacy Policy or how your personal data is handled, please contact: Cooke Curtis & Co Estate and Lettings Agent. https://cookecurtis.co.uk. [email protected].